About
Ethics & Privacy
UNIQUEKis designed to deliver useful insight while respecting people as people—not data points.
Privacy by design
We focus on aggregated patterns and avoid identity-level profiling.
Human-first research
Understanding should create empathy and better experiences—not manipulation.
Responsible interpretation
Insights are directional signals. Context matters, and we avoid overclaiming certainty.
What you can expect
UNIQUEKis designed to help creators and teams plan better work. We want insights to improve quality, relevance, and empathy—not to exploit or target individuals.